If you had an iPhone and you wanted to visit Google’s website you would be able to gain access to a special iGoogle website which was made specifically for the likes of the iPhone platform. However, Google, without any warning, have pulled the site and now iPhone users who want access to the site get redirected to the normal version of the site.
It would seem that the move has come in an attempt to lure users from the popular iPhone handset to the likes of Google’s own Android system. However, the reason could also be because Google simply don’t want to provide the enemy with any free gifts anymore.
The only piece of information that Google have released about the move has been found on the Google support forum as a Google employee has tried to provide a little insight into why the company has decided to go the route they have.
“We decided to direct iPhone users to the standard mobile iGoogle Page. We’ve found that people hit iGoogle from lots of different phones — we want to ensure you’ll all see the same version. Most or all of your existing content should translate over to the standard mobile version. The only exception would be any gadgets that aren’t compatible with most mobile browsers,” said the employee.
However, the Unofficial Apple Weblog has there own theories on the subject, which claims that they believe that Google is simply trying to attack the competition. “The unification of the mobile iGoogle interface may simply be an effort by Google to level the playing field instead of having the iPhone as a most-favoured-device, or it might be part and parcel of the big G’s shaving down on costs by eliminating offerings,” claimed the Weblog.
The whole situation has a strong stench of immaturity about it. It would seem that it would be in Google’s interest to format their page to suit a platform that has so many users, however they don’t feel as though this is important enough for them to support their competition.
Google have had enough on their plate however as they have had to defend their youtube website against the music industry who are claiming that the site is ripping them off. Google have gone on the offensive, saying that the music industry should let “innovation thrive”. The news comes after Warner demanded that Google removed clips that featured music artists under the label.
In response, Google’s vice president of content partnership, David Eun, said that claims that Google were ripping off the labels were nonsense. “We don’t make money unless our partners make money, so the idea that we would screw a partner on whom we depend is not rational or logical. We’re not screwing the labels, and if anything, we need to partner more closely with them,” announced Eun.













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