While the whole world seems to have been primed for the launch of Apple’s new iPhone in June, it seems that the new product may be a lot bigger and a lot better than everyone has been led to believe. Rumours believed to have come from within the Apple camp are suggesting we will soon see a 3G version of the popular handset and an attempt by Apple to tie down some of the biggest players in the technology industry to the phone. So what is happening?

Though it has been common knowledge that Apple are looking to strengthen their position in the wireless market, and take the iPhone even higher up the technology ladder, what may happen looks likely to beat any possible expectations people might have held.

The word on the street is that they have already lined up an impressive team which includes :-

Cisco

If the rumours are correct, Cisco is set to introduce a new piece of software to the iPhone which will allow you to “flick” documents from your iPhone to your desktop. This should be worth seeing by itself!

Intel

Not sure how this is going to work yet but Intel are looking to tie motion sensors to maps. Sounds a bit space age, but interesting never the less.

Electronic Arts and Sega

If you are going for the mobile phone gaming market you may as well go with the best and they don’t come any better than Electronic Arts and Sega. New games are set to hit the market which will be controlled by “waving your phone in the air”.

All in all it seems that the next iPhone is going to raise the bar even further in what is become a very very competitive market place. Apple is becoming the Google of the mobile phone world, and nobody is anywhere near catching them!